RSPO Rules on Market Communications and Claims

The document of RSPO Rules on Market Communications and Claims for download, please click here.  

The RSPO Rules on Market Communications and Claims cover all the RSPO Members’ communication on varied means with regards to the use of RSPO, name, logo, and website address for corporate communication, and the use of RSPO trademark in on-pack and about-product communication.

Product communication referring to (group of) products, including in packaging, labels, advertisements, flyers, brochures, posters, displays, newsletters, websites, emails, letters, offerings, invoices, (annual) reports, or media interviews.

General terms of the RSPO Rules on Market Communications and Claims:

1.   The RSPO Rules on Market Communications and Claims sets mandatory rules for all market communications related to the production, procurement, use and sales of RSPO certified palm products. It includes requirements for the use of the RSPO trademark.  
2.   These rules safeguard the reputation of RSPO certification and the RSPO trademark.
3.   The rules cover consumer-facing and business-to-business communications.
4.   These rules specify when members are allowed to use the RSPO name, corporate logo and the RSPO trademark. Before using the RSPO trademark, members need to sign a trademark license agreement and acquire a trademark license.
5.   Retailers that comply with these rules can be covered by a consumer good manufacturer’s trademark license for on-product communication, or they can chose to use their own; they need their own trademark license for use of the RSPO trademark on about-product communication under the retailer’s company or brand name.
6.   Members can acquire a trademark license at company level. They are free to acquire trademark licenses at the level of individual markets, branches or sites.
7.   Members can submit a request for a trademark license through a web form, a link to which is in the http://www.rspo.org/en/trademark_application_form.
8.   Market communications that invoke the RSPO name and/or trademark AND abide by all of these rules will be treated as ‘authorized’.
9.   All other market communications invoking the RSPO name and/or trademark will be treated as ‘unauthorized’.
10.   RSPO member organizations carrying out unauthorized RSPO-related communication can be found to have breached the RSPO Code of Conduct, which bans the use of misleading or unsubstantiated claims.
11.   Any organization carrying out unauthorized RSPO-related communication can be found to make misleading claims, either by the RSPO or by third parties.
12.   The RSPO reserves the right to publish any case of unauthorized market communication.
13.   The RSPO reserves the right to take legal action against any organization that engages in unauthorized market communication.

Basic guidelines on corporate and product-related communication:

1.   Corporate / non-product-related communication
  Members are allowed to refer/ state:
ο   Membership status
ο   History, and progress with RSPO
ο   RSPO name and RSPO website address
ο   Ordinary Members only: RSPO corporate logo (RSPO) on Member’s corporate web site (accompanied by the text: ‘Check our progress at www.rspo.org’ and the ‘www.rspo.org’ must link to the member’s profile page at www.rspo.org).
  RSPO’s written approval is required, to use:
ο   RSPO logo in educational presentations and training programs
ο   Members can download and fill up the Request Form – RSPO Logo for Non-Commercial Use before submitting to trademark@rspo.org for written approval
  Members are not allowed to use:
ο   RSPO logo in press release
ο   RSPO logo in any other means without prior written approval from RSPO Communication office.
2.   On-pack and/or About-product communication
  Certified RSPO Members who have applied and granted with RSPO Trademark License Certificates are allowed to use RSPO Trademark logo in product-related communication (voluntary).